Marketing

Skelly’s Farm Market adapts to retail agriculture

A traditional Midwestern farm that raised 350 acres of field crops and milked 50 cows a day has successfully converted to a small vegetable growing and farm market business over the past 26 years. ... more

Prevention is key against insurance claims

Precaution and prevention are key factors in making sure your farm is properly insured and protected against claims. Mark Epple, a Michigan Farm Bureau Insuranc... more

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Farmers’ markets, farms draw customers with Pokemon Go

Farmers' markets and farm marketers are tapping into the Pokemon Go phenomenon to attract visitors and customers. The app has reached more than 30 mil... more »

Kevin Folta to keynote EXPO’s farm marketing program

Kevin Folta will make the keynote presentation for the farm marketing program at the 2016 Great Lakes Fruit, Vegetable and Farm Market EXPO. This year... more »

Ontario processing vegetable growers might lose bargaining power

In February, Ontario’s Regulatory Registry listed proposed amendments by the Ontario Farm Products Marketing Commission to Regulation 440 (Vegetable... more »

Western Growers opens new headquarters

Western Growers unveiled its new headquarters in a private ribbon-cutting ceremony, welcoming members of the Western Growers Board of Directors, spous... more »

Western Growers revamps Produce Price Index website

Western Growers has revamped its “Produce Price Index” (PPI) website to allow consumers to identify the price difference between what customers pa... more »

CFVGA to host annual conference Feb. 21

The Colorado Fruit and Vegetable Growers Association (CFVGA) will host its third annual conference on Tuesday, Feb. 21, 2017. The full-day conference... more »

Direct-marketing farms have twice the regional impact

Sacramento-area farmers and ranchers who sell their products directly to consumers generate twice as much regional economic impact per dollar of outpu... more »

MDARD awards Value Added & Regional Food Systems grants

The Michigan Department of Agriculture and Rural Development (MDARD) has awarded eight projects funds under the competitive Value Added and Regional... more »

Plant IP protection program to host first US workshop in California

The CIOPORA Academy, a specialized training and certificate program for Intellectual Property (IP) protection in the field of horticulture, will host... more »

SNAP farmers market website updated

Expanding access to the healthy foods available at farmers markets and farm stands for those participating in the Supplemental Nutrition Assistance Pr... more »


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