Marketing

Farmers’ markets included as CDC publishes new considerations documents

The following information was shared by the Centers for Disease Control (CDC): Updated CDC guidance on COVID-19 and food access sites The COVID-19 pandemic has brought new challenges across the United States. Access to healthy, nutritious food... more »

Researcher hopes to bring a competitive edge to growers in south Florida

Trent Blare has spent the last six years as a markets and value chain specialist for entities in Peru and Mexico focusing on small growers. He worked directly with... more »

PMA Fresh Summit releases look at schedule

Produce Marketing Association has shared it latest update on the virtual Fresh Summit schedule. The event, live from Oct. 3-15, will also extend until Nov. 13 and include advance access to a variety of audiences... more »

2019 National Farmers Market Managers Survey results published

On Aug. 17, the National Agricultural Statistics Service (NASS) published data collected through its joint NASS-AMS 2019 National Farmers Market Manager Survey. The results of the survey will help the farmers market sector and policy... more »

Top 10 in vegetable sales included seven items that had double-digit increases

Labor Day boosted virtually all departments back into double-digit gains over year ago, particularly with the holiday weekend falling a week later than it did in 2019. Fresh produce had a stellar week, with gains... more »

Fruit, vegetables saw dollar sales gains track ahead of volume gains

The last full week of August saw the smallest produce sales increases since the start of the pandemic across virtually all departments. Prior months had shown weak final week of the month sales and, in... more »

Market adjusts to new normal during pandemic

The pandemic has changed the rules for growers who direct market. For Corrion Farms & Greenhouse of Essexville, Michigan, it’s meant going online and developing the farm’s first web-based ordering system. “We talked about what... more »

Farmers’ markets prove to be essential, resilient

Ninety percent of my work during the COVID-19 crisis has been with farmers’ markets throughout the Commonwealth of Pennsylvania. The very day that Gov. Tom Wolf announced the closure of schools and businesses, Pennsylvania Secretary... more »