agritourism
Inaugural Agritourism Summit offers immersive experiences
Michigan's agricultural and tourism sectors are set to converge at the inaugural Agritourism Summit and pre-summit farm tour. The event, scheduled for May 7-8 in Traverse City, Michigan, will be hosted by Michigan State University... more »
Farm Market and Agritourism: Effective pricing methods
Setting the right prices for your produce at farmers markets is a delicate balancing act. On one hand, you want to attract customers with competitive prices, and on the other, you need to ensure profitability... more »
Farm Market & Agritourism: Establish your business as a destination
In digital marketing, we usually create a website first and think about the mobile appearance second. It may be time to reverse that practice, particularly if we attempt to develop a sense of destination with... more »
Farm Market & Agritourism: Revolutionize customer relationships
In the rapidly evolving digital landscape, businesses are continually seeking innovative ways to connect with their customers. One of the most potent strategies that has emerged in recent years is the seamless integration of marketing... more »
Farm Market & Agritourism: Know your customers
I was talking with a new owner of a farm market store. He had purchased the business from an organic farmer who owned the business for five years. Along with selling their produce, the organic... more »
Registration opens for SE Regional growers conference
Registration is open for the Southeast Regional Fruit and Vegetable Conference. The event, scheduled for Jan. 11-14 in Savannah, Georgia, is marketed as the largest educational conference and trade show in the southeastern U.S. that... more »
May to bring first Michigan AgriTourism Summit
Recognizing the importance and value of agritourism to the state of Michigan, agritourism promoters are publicizing the inaugural Michigan Agritourism Summit. The event is scheduled for Wednesday, May 8 at the Hagerty Center in Traverse... more »
GL EXPO: ‘Fancy Lady Cowgirl’ and the digital market space
To maintain a thriving business, growers and farm marketers have a number of resources available to them: social media, trade shows, trade publications and — especially — fellow growers. DeHoff, aka... more »
Report: agritourism market booming
The agritourism market is booming and is helping not only farms, but also rural regions, according to report by Future Market Insights (FMI), a market research organization. The report, Exploring the Green Bounty: Agro-Rural Tourism... more »
Agritourism convention bus tour visits central Texas farms
The Feb. 3-7 NAFDMA International Agritourism Association Convention & Expo in Austin, Texas, drew the highest turnout in nearly two decades. More than 900 agritourism operators , including fruit and vegetable growers and farm retail... more »
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