Marketing
Summer Editorial Intern Bids Readers Farewell
Writing this column is bittersweet to me. My time here, a time that I've thoroughly enjoyed, is coming to a close. It seems as though I just wrote my introduction to all of you; surely... more »
Little Farmer Learns To Survive In Big World
In many ways, Matt Roloff is your average farmer. He's 44. He owns Roloff Farms, a u-pick peach and pumpkin farm near Portland, Ore. He has a wife, Amy, and four kids: Jeremy, Zach, Molly... more »
Flavor, Color And Health Are Driving The Vegetable Seed Industry
Each vegetable seed company has its own priorities when it comes to the characteristics of its products. However, some of those priorities overlap and become general trends within the industry. According to a handful of... more »
Growers, Customers Cautious As Spinach Returns To Stores
Spinach growers, processors and industry groups are working to restore public trust and get their product back on store shelves. The source of an outbreak was narrowed to three California counties Sept. 21, but growers... more »
Hawaiian Farm Cruise Will Study Exotic Agritourism
Quick quiz: Name a state with more than 5,500 farms, 50 percent growth in agritourism in the last three years and a jump in sales from $26 million in 2000 to $34 million in 2003?... more »
New York Grower Harvests 1,300 Acres of Sweet Corn Annually
If you'd like to eat fresh sweet corn on the cob every week of the year, you'll want to know the Gill family from Hurley, N.Y. They can fix you up. Not only do the... more »
Penn State Taps Into School Pride With Blue and White Potato Chips
For years, William Lamont, vegetable crops professor at Penn State University (PSU), visualized a line of potato chips sporting the university's colors. Utz Quality Foods in Hanover, Pa., has wanted to partner with Penn State... more »
Market Strives To Focus On Local Food
Being manager of a farmers' market isn't easy. Combine that with studying for a master's degree in business, helping out at the family farm on weekends and selling produce at other markets, and you have... more »
Sweet Corn Charlie: Season Extension Is Strategy For Success
If you can have sweet corn by the Fourth of July in northern Indiana, you'll grab customers and, if the corn's good enough, you'll keep them for the entire season. That doesn't mean knee-high corn... more »
Agritainment Requires Patience, Personality And People Skills
Before you decide to specialize in agritainment, you need to ask yourself one question: Do I have the personality for it? Patience and self-control are the two most important qualities you need when dealing with... more »
Current Issue
Tech allows growers to ‘eavesdrop’ on insects
Southwest Florida’s Worden Farm manages challenges
Pennsylvania Vegetable Growers Association says farewell to leader
Southeast Regional Show recognizes leaders
Veg Connections: Biopesticides and beneficial insects
Business: Why do most succession plans fail?
60 years of advocating for agricultural employers
Keeping CSA members engaged and loyal
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