May 23, 2019

BrightFarms hires sales leader

Brian Jenny has joined the company as Vice President of Sales, and will oversee existing retail accounts and will lead business development as the company continues its rapid growth, according to a press release from the company.

Jenny has more than over 15 years in the produce industry. Most recently, he served as Vice President & General Manager of CC Kitchens, a division of the Castellini Group in Cincinnati, Ohio.

Prior to Castellini, Jenny spent eight years with Naturipe Farms, rising to Vice President & General Manager of the Value-Added division. Prior to joining Naturipe, Jenny spent seven years with Monterey Mushrooms, rising to Director of Sales for the Eastern Region.

Jenny served as a fellow in the United Fresh Produce Industry Leadership Program, and has since served as Chairman of the United Fresh Produce Association (“United”) Fresh Cut Processor Board, and as a member of the Executive Committee of United’s Board of Directors. He has also long been active in PMA, SEPC, and the EPC. Jenny graduated from Clemson University in 1996 with a B.S. in Agriculture and Applied Economics.

“Brian has a demonstrated history of growing sales with many of the nation’s largest food retailers.” said Paul Lightfoot, CEO of BrightFarms. “He brings to BrightFarms a wealth of produce industry knowledge and expertise.”