Sep 19, 2019

Ocean Mist adds store locator to website

Ocean Mist Farms, the leading grower and marketer of fresh artichokes, recently added a store locator widget to the official brand website.

In addition to enhancing in-store sales by offering shoppers a way to identify local retail availability, the Destini Store Locator tracks product searches by region to help retail partners better understand what consumers want and what is available in a specific area, according to a release from Ocean Mist. The new resource, along with geo-targeted email communications and retailer-specific social media advertising, is the latest tool Ocean Mist Farms is leveraging to support their customers and drive sales of products.

“We anticipate this tool will not only help to nurture our shopper base, but also strengthen relationships with current retail partners as well as create opportunities for further growth in stores,” said Diana McClean, senior director of marketing at Ocean Mist Farms.

Items available for shoppers to search on the store locator include the full line of Brussels sprout, artichoke and baby broccoli Season & Steam items, as well as other fresh vegetables including cauliflower, romaine hearts, fresh artichoke retail packages and bulk artichokes.

Ocean Mist Farms is a fourth-generation family-owned business and markets itself as the largest grower of fresh artichokes in North America.