Farm market
Mid-Atlantic Fruit & Vegetable Convention farm, market tour
Participants in the Jan. 27-30 Mid-Atlantic Fruit and Vegetable Convention in Hershey, Pennsylvania, were able to view southeast Pennsylvania farm and farm market operations east of Harrisburg. During the Jan. 27 tour, participants visited these... more »
Understanding and addressing customer pain points
It's crucial to shift our focus from working “'in”' our business to working “'on”' our business. By doing so, we can grasp the customer's journey and identify potential pain points that may hinder their experience.... more »
Pennsylvania growers, farm markets recognized
At the Mid-Atlantic Fruit & Vegetable Convention, Pennsylvania’s vegetable and horticulture associations recognized industry leaders. During a Jan. 29 Pennsylvania Vegetable Growers Association (PVGA) annual membership meeting, PVGA leaders honored a longtime member with its... more »
Measuring success with a marketing plan
I don't know about you, but I need a plan to get up in the morning. Without one, there is a good chance that not much gets done that day. If you own a business,... more »
Crafting a strong value proposition for retail farm markets
One of the benefits of my work with Extension is that I get to visit a lot of markets. Every market is unique, and each one, either consciously or unconsciously, reflects its values and the... more »
Farm Market Pricing Survey wants operator input
Great American Media Services, which publishes Fruit Growers News and Vegetable Growers News, is seeking farm market operator input. Properly pricing farm market produce and goods can be tricky. In the 2025 Farm Market Pricing... more »
Chicago farm market’s success
Goebbert’s Farm, a northwest Chicago suburb farm market operation, has been selling fruits and vegetables since 1948. Goebbert’s Farm, based in South Barrington, Illinois, sells a large variety of fruit and vegetables, including cabbage, cucumbers,... more »
Farm Market & Agritourism: In Market: Getting ready for the farmers market season
In my great-grandfather’s diary of his farming activities, you will find entries for most Saturdays that say "In market." One can imagine what it took in the late 1800s to get ready to be "in... more »
GLEXPO bus tour: Fruit Ridge tour fostered farm market ideas, networking
GLEXPO bus tour: Fruit Ridge tour fostered farm market ideas, networking The Great Lakes EXPO Farm Market Bus Tour visited a half dozen Grand Rapids, Michigan, area locations featuring a variety of attractions, crops and... more »
Email marketing strategies for farm businesses
There has been a lot of discussion about various marketing methods, particularly regarding social media. Social media is an important part of any business marketing strategy, but sometimes we get so focused on social media... more »
Current Issue
Mid-Atlantic honors: Pennsylvania growers, farm markets recognized
Weed control: Management critical for disease control
Wish Farms pioneers organics, marketing
Farm Market & Agritourism: Understanding and addressing customer pain points
Ag Labor Review: New administration brings ag policy changes
see all current issue »
