Marketing

Variety of methods keep track of farm visitors

On a busy weekend day, Tougas Family Farm can see upwards of 10,000 customers walking through its fields and orchards. Making sure everyone has paid admission, keeping customers in the right fields an... more

Skelly’s Farm Market adapts to retail agriculture

A traditional Midwestern farm that raised 350 acres of field crops and milked 50 cows a day has successfully converted to a small vegetable growing and farm mar... more

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Vegetable exports from the U.S. total $4.1 billion

U.S. agricultural exports in fiscal year 2017, climbed nearly $10.9 billion from the previous year, reaching a total $140.5 billion, the third-highest... more »

Speaker, schedule set for Mid-Atlantic Fruit and Vegetable Convention

More than 2,400 fruit, vegetable, and berry growers and others from the industry are expected at the 2018 Mid-Atlantic Fruit and Vegetable Convention ... more »

Michigan-based Monte Package to expand operations

A southwest Michigan-based manufacturer and supplier of packaging for the produce industry, is expanding at its Riverside, Michigan headquarters in Ha... more »

Organic produce sales top $1 billion in third quarter

Organic fresh produce sales reached $1.16 billion for the third quarter of 2017, an eight percent increase in dollars and 10 percent rise in volume fr... more »

More Michigan firms to join MDARD director on China trip

Having recently returned from the annual meeting of the Tri-National Agriculture Accord – a group of agricultural officials from Canada, the U.S. an... more »

Sustaining local farms top factor in fresh produce buys

When it comes to buying fresh produce, northern New Englanders value maintaining local farmland, supporting the local economy, and buying produce with... more »

Study: Red makes consumers retain attention to food labels

For many people, red means “stop,” and that’s what consumers are doing when they see that color on food information labels, according to a new s... more »

MIFMA recognizes newly re-certified market managers

The Michigan Farmers Market Association (MIFMA) has recognized seven farmers' market managers who were certified through the Market Manager Certificat... more »

Sourcing foods in Michigan earns restaurants’ honors

During the 50th annual Michigan Restaurant Show in Novi, five Michigan restaurants were presented with “Michigan GROWN, Michigan GREAT” awards. Th... more »

Consumers see ‘organic’ and ‘non-GM’ food labels as synonymous

Consumers are confused between foods labeled as “organic” and “non-genetically modified,” according to a new study led by a University of Flor... more »


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