Marketing

Southeast cucumber, squash market impact from imports examined

The Florida Fruit & Vegetable Association released a statement regarding the International Trade Commission’s April 8 hearing on the "Effect of Imports on the U.S. Cucumber and Squash Industries, with a Focus on the Southeast."... more »

Strawberry season under way in North Carolina

April signals the start of strawberry season in North Carolina, and local growers are optimistic about the 2021 season and anticipate a crop that should last through Memorial Day. “The recent hard frost kept strawberry... more »

Colorado offering free marketing webinars for ag, food operators

The Colorado Department of Agriculture is offering six free virtual marketing webinars this spring to help educate ag and food business owners on state-of-the-art ways to connect with consumers through the latest public relations, marketing,... more »

California agritourism coordinator Penny Leff retiring April 11

Penny Leff has spent her time at University of California Agriculture and Natural Resources working as a champion of all things that blend agriculture and tourism (“agritourism”). Leff first brought her creative approach to University... more »

‘Delighting’ the online customer ideal marketers’ goal

From Brick Meets Click: The total U.S. online grocery market posted $9.3 billion in sales during January as more than 69.7 million U.S. households placed on average 2.8 orders across delivery, pickup and ship-to-home, according... more »

Jerry Mills: Pipe layers spur ideas for installing irrigation lines

I got my COVID-19 shot! No pain, no illness. I feel great. I never worried about influenza and never got flu shots until last fall. (I am allergic to the egg-based flu vaccine). Modern flu... more »

Oregon women chosen for first NASDA Women’s Farm2Food Accelerator

The National Association of State Departments of Agriculture Foundation, in partnership with the Oregon Department of Agriculture and the Washington State Department of Agriculture, has launched the first Women's Farm2Food Accelerator. The Women’s Farm2Food Accelerator will help... more »

2021’s strong start for fresh produce continues in February

“In December, we saw consumers moving around much more than any other month during the pandemic,” said Jonna Parker, Team Lead Fresh for IRI. “But come February, trips and basket size trends moved back to... more »

Current Issue

Living Greens Farm enlarges product offerings, distribution

Balance the costs, benefits of grafting

Snap bean variety key for flowering in summer heat

Tests for viral diseases a guide to identify ToBRFV

Pursue best practices for fumigation, building soil microbes

New technology turns trusted irrigators into multi-purpose tool

Studies of biostimulant benefits address questions

Riverdance Farms finds success with farm-visiting crowd

‘Delighting’ the online customer ideal marketers’ goal

National Council of Agricultural Employer column: Wage increases naturally lead to job loss – ag included

Notes from the Farm column: Pipe layers spur ideas for installing irrigation lines

see all current issue »

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