Technology
2026 vegetable industry outlook: How labor, technology and trade will shape the year ahead
With the dawn of the new year, America’s vegetable and leafy-green growers find themselves balancing steady consumer demand with rising operational pressures. The past year reinforced a familiar truth for the sector: while produce remains... more »
Spray drones: best practices for specialty crop use
Seeking to improve efficiencies, growers are turning to county Extension agents and university researchers to learn more about using drones for spraying and other chores in fields, orchards and vineyards. While drones can supply aerial... more »
Hollabaugh’s Pennsylvania vegetable, farm market success
Moving into vegetable crops and other tree fruit has helped Pennsylvania apple grower Hollabaugh Bros. Fruit Farm & Market diversify through seven decades of successful growing. While apples and peaches remain its core crops, Hollabaugh... more »
AgroFresh announces AI imaging and orchard analytics tie-ups with Aerobotics, Neolithics
AgroFresh Solutions, a post-harvest freshness supplier, is expanding its FreshCloud digital ecosystem through strategic global partnerships with Aerobotics and Neolithics, according to a news release. The company says the partnerships position its FreshCloud software as... more »
Golden Stock Farms’ asparagus success
Growing asparagus is notoriously challenging, but that hasn’t stopped Golden Stock Farms. Located on the west side of Michigan’s Lower Peninsula, the fourth-generation family farm has found success cultivating the crop in Oceana County, one... more »
FIRA USA robotics conference returns
The fourth edition of the International Forum of Agricultural Robotics, or FIRA USA, brings new ways growers can learn about farm automation and interact with technology providers to help them better run their operations. Scheduled... more »
Cultivating the Future: Cal Poly Strawberry field day showcases innovation, sustainability
A spirit of progress and purpose filled the air at the 9th Annual Cal Poly Strawberry Center Field Day, where more than 600 strawberry growers, researchers, and industry leaders gathered to witness the future of... more »
FIRA USA ag robotics show to feature more tech
FIRA USA 2025, the agricultural robotics show, is returning to northern California and will feature bigger focuses on tree nuts and berries. Scheduled for Oct. 21-23 at the Yolo County Fairgrounds in Woodland, California, FIRA... more »
innov8.ag buys ag labor tracking firm
An AgTech company’s purchase of an agricultural labor tracking provider could help improve labor efficiencies for growers of berries, tree fruit, nuts, vegetables and nursery crops. Innov8.ag has acquired Spokane, Washington-based 2nd Sight Bioscience, an... more »
Wish Farms making a difference with berries
Wish Farms, based in Plant City, Florida, is an international berry grower, shipper and marketer, with its fourth generation actively engaged in its everyday operations. The multi-generational family business traces its roots to 1922. Founded... more »
