Bedner Growers: Popular South Florida agritourism, farm market destination
Agritourism and farm markets have helped Bedner Growers survive and expand as a South Florida vegetable growing operation in its fifth generation. Based in Boynton Beach, Florida, the Bedners grow a variety of vegetables, including... more »
Farm market challenges: Labor, input costs drive farm market pricing
Pressed by inflation, escalating input costs, labor availability and competition from other venues, it’s more difficult than ever for farm market operators to effectively price their products. The latest Fruit and Vegetable Growers News Farm... more »
Effective methods for collecting customer data
Understanding customer behavior and preferences is essential for the success of retail farm markets. By collecting valuable customer data, farm market owners can tailor their offerings, improve customer service and enhance their marketing strategies. Several... more »
Good Humus Produce’s community mindset
Good Humus Produce is a small, family-owned farm located in the picturesque Hungry Hollow valley of Northern California. Founded in 1976 by Jeff and Annie Main, the farm spans 30 acres of certified organic land... more »
Urban ag farm to be built at Pittsburgh training center
A Pennsylvania professional career training center has received grant funding to construct an urban agriculture farm and market. The Pennsylvania Department of Agriculture (PDA) has awarded Pittsburgh, Pennsylvania’s Bidwell Training Center (BTC) a $500,000 Agricultural... more »
From seed to store
When Banny Oakes started a produce stand in South Florida in the 1930s, he likely could not have foreseen that his no-frills business would grow into the largest independently owned agribusiness in the region. Under... more »
Understanding and addressing customer pain points
It's crucial to shift our focus from working “'in”' our business to working “'on”' our business. By doing so, we can grasp the customer's journey and identify potential pain points that may hinder their experience.... more »
Industry leaders honored at Mid-Atlantic Fruit & Vegetable Convention
The Mid-Atlantic Fruit & Vegetable Convention in Hershey, Pennsylvania, celebrated excellence in fruit and vegetable production by recognizing growers, markets, and industry leaders from across the region. More than 1,600 growers, exhibitors, Extension personnel, and... more »
University of Vermont conducting national agritourism survey
The deadline has been extended for participation in an agritourism survey. Agritourism operators are being encouraged to participate in a national survey on agritourism operations. The University of Vermont (UVM) is conducting a survey to... more »
Stevenson’s Strawberries thrives as one of Maine’s top pick-your-own strawberry farms
Stevenson’s Strawberries has grown into one of Maine's most popular pick-your-own strawberry farms and pumpkin destinations. What began with a single acre nearly five decades ago has expanded into 130 acres of strawberries, pumpkins and... more »
















