Challenges await Georgia watermelon growers
The watermelon industry is extremely popular in Georgia – watermelons are grown on an estimated 20,000 acres per year, according to Coolong – but consistently making a profit requires constant innovation and hard work.
“The only way that growers are able to consistently stay profitable is to steadily increase productivity,” Coolong said. “We have plenty of challenges, including diseases such as fusarium wilt, phytophthora blight, gummy stem blight and anthracnose. Input costs have steadily increased, while many times, revenue has stayed the same. Therefore, overall profitability has been tightened up.”
Picking, grading, packing and shipping melons remains the most costly aspect of watermelon production. Irrigating fields and applying newer, more effective fungicides to combat the diseases of watermelon remain two of the more expensive input costs.
To aid farmers in producing the most cost-efficient and high-yielding crop, several scientists at the UGA Tifton Campus, as well as county Extension agents, conduct watermelon research trials.
In his research plots, Coolong looks for different qualities in watermelon varieties, including varieties that produce quality fruit of consistent size.
Because an estimated 95 percent of Georgia’s watermelon crop is seedless, the majority of Coolong’s research focuses on seedless watermelons.
While taste and texture are desirable characteristics that farmers look for in selecting a particular watermelon variety, Coolong says other traits may sway a farmer’s thinking.
“Consumers buy what tastes good, and farmers naturally want to grow what consumers buy. However, aspects such as disease resistance, yield and other traits are factors that the farmer must consider that the consumer doesn’t,” Coolong said. “Thus, when you talk about a farmer’s preference, it is really a combination of qualities, which they carefully weigh.”
According to the UGA Center for Agribusiness and Economic Development, watermelon’s 2015 Georgia farm gate value totaled $124.5 million. Watermelon accounted for 11.41 percent of all vegetables grown in Georgia.
— Clint Thompson, University of Georgia
Source: University of Georgia College of Agricultural and Environmental Sciences