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USDA to deliver second round of MASC payments to specialty crop growers

U.S. Secretary of Agriculture Brooke Rollins has announced a second round of payments is coming for specialty crop producers through the Marketing Assistance for Specialty Crops (MASC) program. The program provides up to $1.3 billion... more »

Urban ag farm to be built at Pittsburgh training center

A Pennsylvania professional career training center has received grant funding to construct an urban agriculture farm and market. The Pennsylvania Department of Agriculture (PDA) has awarded Pittsburgh, Pennsylvania’s Bidwell Training Center (BTC) a $500,000 Agricultural... more »

Wish Farms making a difference with berries 

Wish Farms, based in Plant City, Florida, is an international berry grower, shipper and marketer, with its fourth generation actively engaged in its everyday operations. The multi-generational family business traces its roots to 1922. Founded... more »

From seed to store

When Banny Oakes started a produce stand in South Florida in the 1930s, he likely could not have foreseen that his no-frills business would grow into the largest independently owned agribusiness in the region. Under... more »

Understanding and addressing customer pain points

It's crucial to shift our focus from working “'in”' our business to working “'on”' our business. By doing so, we can grasp the customer's journey and identify potential pain points that may hinder their experience.... more »

Industry leaders honored at Mid-Atlantic Fruit & Vegetable Convention

The Mid-Atlantic Fruit & Vegetable Convention in Hershey, Pennsylvania, celebrated excellence in fruit and vegetable production by recognizing growers, markets, and industry leaders from across the region. More than 1,600 growers, exhibitors, Extension personnel, and... more »

University of Vermont conducting national agritourism survey

The deadline has been extended for participation in an agritourism survey. Agritourism operators are being encouraged to participate in a national survey on agritourism operations. The University of Vermont (UVM) is conducting a survey to... more »

Stevenson’s Strawberries thrives as one of Maine’s top pick-your-own strawberry farms

Stevenson’s Strawberries has grown into one of Maine's most popular pick-your-own strawberry farms and pumpkin destinations. What began with a single acre nearly five decades ago has expanded into 130 acres of strawberries, pumpkins and... more »

Measuring success with a marketing plan

I don't know about you, but I need a plan to get up in the morning. Without one, there is a good chance that not much gets done that day. If you own a business,... more »

Women in Farming: Leaders Driving Change in the Vegetable Industry

Women are stepping into pivotal roles across agriculture, challenging stereotypes and reshaping the industry. From small family farms to commercial operations and academia, these leaders blend tradition with innovation to drive sustainability and community impact.... more »

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