Marketing

Del Monte touts Better Break for plant-forward snacking

Del Monte Fresh Produce N.A., Inc., one of North America’s leading marketers and distributors of high-quality fresh and fresh-cut fruit and vegetables, today announced the launch of an exciting new product to join its robust... more »

NAFDMA names Suzi Spahr as its new executive director

The North American Farmers' Direct Marketing Association (NAFDMA) has named a new executive director. NAFDMA was founded in 1986 and is a membership-based non-profit trade association dedicated to advancing the farm direct marketing and agritourism... more »

‘Wonder Melon’ name of new organic watermelon beverage

Bayonne, New Jersey food manufacturer Kayco is releasing a... more »

USDA-advised daily fruit, veggies cost less than $3

Every 5 years, USDA and the U.S. Department of Health and Human Services release a new version of the Dietary Guidelines for Americans with information and recommendations about how individuals can achieve a healthy diet. During 2019,... more »

International show setting for Colorado produce showcase

The Colorado Fruit & Vegetable Growers Association (CFVGA) will provide produce-focused food samples and direct consumers to Colorado-grown produce July 20-21 during the Slow Food Nations Taste Marketplace. The event takes place at Larimer Square... more »

Ocean Mist merchandizing effort in New York a success

Ocean Mist Farms reports an increase in artichoke sales through strategic creative retail displays and well-executed promotions in partnership with Four Seasons Produce. In June, Four Seasons Produce worked directly with Lexington Co-op Markets in Buffalo,... more »

Ocean Mist Farms hires organic product manager

Ocean Mist Farms, proud sponsor of the Organic Produce Summit, will be in attendance at this year’s show with new Organic Product Manager Katie Tossie, in addition to showcasing Ocean Mist Organic Artichokes, Brussels Sprouts,... more »

California ranks No. 1 in agricultural sales with $45.2B

In U.S. agriculture, California is clearly the MVP in sales. According to the 2017 Census of Agriculture, California’s 70,521 farms ranked No. 1 in agricultural sales with $45.2 billion; this accounted for nearly 12 percent... more »


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