Category: Marketing

INDUSTRY NEWS | Dec 11, 2024

Specialty crop competitiveness assistance funds available

Applications are being accepted for a federal program providing $2 billion to help U.S. specialty crop growers remain competitive.

INDUSTRY NEWS | Dec 10, 2024

Report: Fresh potatoes top seller in fresh vegetable pound sales

Fresh potatoes rank as the top seller in terms of fresh vegetable volume movement.

INDUSTRY NEWS | Dec 05, 2024

Southeast Regional Fruit & Vegetable Conference early registration ending soon

Early registration is ending soon for the Southeast Regional Fruit and Vegetable Conference.

INDUSTRY NEWS | Dec 05, 2024

Produce distributors group to meet during New York Produce Show

The Produce Distributors Association (PDA) plans to host its annual meeting during the New York Produce Show (NYPS).

Vegetable Growers News | November 2024

Editor’s letter: Cucumber production methods gain spotlight from farms on TikTok

Cucumber production methods take center stage with Hartung Brothers’ 50th, Great Lakes EXPO insights, and viral TikTok cucumber trends.

INDUSTRY NEWS | Nov 25, 2024

Profitable July-September retail potato sales recorded

Potato retail sales recently experienced a profitable period in July to September volume sales, according to a report.

INDUSTRY NEWS | Nov 22, 2024

Report: Cost of Thanksgiving dinner declines

Cooking a Thanksgiving feast for friends and family will cost less than last year, but will still be more expensive than before the pandemic.

Vegetable Growers News | November 2024

Evaluating farm marketing channels helps farmers build strong strategies

Learn how evaluating farm marketing channels helps farmers balance profits, labor and quality of life with strategies for long-term success.

INDUSTRY NEWS | Nov 12, 2024

Arizona leafy greens month celebrated

To mark the start of their harvest, Arizona growers and shippers are celebrating the 12th annual Arizona Leafy Greens Month. 

INDUSTRY NEWS | Nov 07, 2024

Annual Farm Market Bus Tour stops are released

The Farm Market Bus Tour 2024 provides an in-depth experience that takes growers to five West Michigan farm markets.

INDUSTRY NEWS | Nov 07, 2024

IFPA responds to presidential election

The International Fresh Produce Association (IFPA) is poised to collaborate with new U.S. leadership on fresh produce initiatives.

INDUSTRY NEWS | Oct 29, 2024

Naturipe Farms increases Sunshine State strawberry production

Naturipe Farms is expanding its strawberry holdings in the Sunshine State.

INDUSTRY NEWS | Oct 25, 2024

IFPA global produce show a “Force for Fresh” in Atlanta

IFPA’s recent global produce show was a “Force for Fresh.”

Vegetable Growers News | October 2024

Avoid these common mistakes in direct-to-retail vegetable marketing

Learn key direct-to-retail vegetable marketing strategies by avoiding mistakes in audience targeting, branding, SEO, and customer experience.

INDUSTRY NEWS | Oct 14, 2024

Specialty Crop Farm Bill Alliance urges congressional action

Congressional lawmakers are hearing from the Specialty Crop Farm Bill Alliance (SCFBA) about the importance of supporting of specialty crop growers in the farm bill.

INDUSTRY NEWS | Oct 02, 2024

USDA plans data users confab

USDA has scheduled its biannual data users meeting.

INDUSTRY NEWS | Oct 01, 2024

USDA provides organic market development grants

The U.S. Department of Agriculture’s (USDA) Agricultural Marketing Service is providing organic market development grants.

Vegetable Growers News | September 2024

Editor’s Letter: Food safety, harvest and a new focus are all in the forefront

Welcome to Vegetable Growers News’ (VGN) food safety issue, which highlights postharvest steps growers are taking to ensure the crop safety.

INDUSTRY NEWS | Sep 18, 2024

Sweet corn movement declines

USDA’s Specialty Crops Market News Federal and State Market News Service reported seasonal sweet corn movement declines.