Marketing

Father’s Day demand drove gains of 15.7% for fresh produce

The week ending June 21 was Father’s Day weekend and it resulted in a significant boost for fresh produce, both fruit and vegetables. At the same time, the demand for center-store items, including frozen and canned... more »

Georgia watermelon season peaks this week

Now just a few short weeks away from July 4, the Georgia watermelon harvest season is nearing its peak production time.  “Now is the time to go visit your grocery store or local farmers market... more »

How to implement e-commerce in a food or farm operation

Sales of food and agricultural products direct to the consumer through e-commerce have also been increasing, most recently due to the COVID-19 pandemic. In March 2020, 31% of U.S. households, or roughly 40 million, used... more »

Metro Atlanta sees Extension’s mobile farmers’ markets rolling again

Mobile farmers' markets are rolling again in metro Atlanta to continue serving fresh produce and delivering nutrition education to communities through curbside pickups and digital content. University of Georgia Cooperative Extension agents and staff have... more »

Fresh produce gains remain in double digits three months in

The first week of June marks three full months of coronavirus-related shopping patterns. While restaurant competition for the food dollar is gearing up, grocery sales remained highly elevated. Additionally, trends in trips, basket size, product... more »

More than $1M In grants awarded to Virginia State ag researchers

Researchers at Virginia State University’s Agricultural Research Station (VSU-ARS) were recently awarded $1.4 million in capacity building grants (CBG) from the U.S. Department of Agriculture (USDA). Chyer Kim, Food Scientist at VSU-ARS, was awarded $499,644... more »

Digital marketing webinar for agribusinesses offered in Georgia

The University of Georgia is partnering with the Georgia Department of Agriculture to present a free digital marketing webinar for agribusiness owners looking for alternate ways to sell their products. The webinar will be hosted... more »

Midwest farm markets cope with COVID-19

COVID-19 guarantees that the summer 2020 will be like none we have experienced. We will be exploring what that means in Indiana by telling the stories of Purdue Agriculture’s and Purdue Extension’s interactions with communities... more »


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