Marketing

Kara Goldin named keynote speaker for BrandStorm

Kara Goldin, Founder and CEO of hint, the San Francisco-based healthy lifestyle company, will give the keynote address at the fourth annual BrandStorm on February 21, 2019 in San Francisco. The event, hosted by United... more »

Trade mission to China scheduled by Michigan ag director

Michigan Department of Agriculture and Rural Development Director Gordon Wenk will continue the department’s work with Michigan businesses when he leads a trade mission to Beijing, Shanghai, and Guangzhou, China, September 17-21, 2018. This mission... more »

Farm markets report prices, strategy

For as long as growers have been selling their veggies at market, they’ve stretched their necks to look at what the other folks charge. The biggest challenge of direct sales is the same as its... more »

Picnic basket on wheels a part of Driscoll’s national marketing

A giant picnic basket on wheels is the latest marketing push from Driscoll's national #BerryTogether campaign. The 3D picnic basket on wheels will soon be rolling through local communities and neighborhoods to share the berry... more »

N.C. sweet potato industry awaits 2018 acreage totals

The Benson, North Carolina-based North Carolina SweetPotato Commission Inc. is a nonprofit corporation made up of over 400 sweet potato growers along with the packers, processors and business associates that support them. The sole purpose of the... more »

NAMA professional development excellence awardees named

Winners of the 2018 Professional Development Awards of Excellence were recently named by the National Agri-Marketing Association (NAMA). Each year, NAMA recognizes industry leaders at the very top of their respective fields. These prestigious awards... more »

Peel-and-reseal packaging new adopted by Misionero

Misionero, a leading grower and packer of organic leafy greens, recently announced it would transition its Earth Greens product line to the innovative peel-and-reseal packaging already used on its Garden Life product line. Misionero said... more »


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