Jul 6, 2009
Michigan Carrot Growers Vote for Marketing Program

Michigan carrot producers have voted to continue the Michigan Carrot Industry Development Program, according to the Michigan Department of Agriculture (MDA).

The program will continue for an additional five years, ending July 7, 2014. The current assessment is 2 cents per master of fresh carrots and a maximum of 40 cents per ton of processing carrots.

A total of four ballots were cast in the referendum. All four ballots contained “yes” votes, representing more than 55 million pounds of carrots. For the program to be renewed, more than 50 percent of the producer votes cast – representing more than 50 percent of the total unit of measure represented on the cast ballots – had to approve it.

The Michigan Carrot Industry Development Program was designed to improve the economic position of the state’s carrot producers by supporting and creating greater marketing opportunities through crop and market information, advertising, promotion and appropriate research. The program was established in September 1998, with assessment collection beginning in July 1999. By law, it must be resubmitted for grower approval every five years, according to MDA.

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