Marketing

Farm market business considerations for 2022

As we enter another year, it’s good to think about the future of our business. Not just for the new year ahead, but the decade. The decade of the 2020s will be noted for some... more »

Farmers lost $27B in exports during 2018 trade war

A 2018 trade war had high costs for U.S. farmers. The USDA reports in a new study that tariffs on agricultural exports led to $27 billion in trade losses. At the commodity level, export losses were far... more »

Nominations opening for watermelon promotion board

The National Watermelon Promotion Board (NWPB) will hold a nomination teleconference on Feb. 16 at 11 a.m. (EST) for District 4 and Feb. 16 at 1 p.m. (EST) for District 5 to nominate qualified watermelon... more »

2021 produce sales pass 2020 in dollars; volume declines

The fourth quarter of 2021 was disrupted by high levels of COVID-19 cases, high inflation and continued supply chain disruption. “Americans are very aware of inflation, with 43% perceiving prices to be a little higher... more »

Consumer marketing effort set by Georgia Fruit and Vegetable Growers Association

The Georgia Fruit and Vegetable Growers Association (GFVGA), announced Jan. 11 the 2022 consumer-focused marketing plan, Every Bite Count! The goal of this new marketing plan is to educate consumers on the impact and importance... more »

USITC report cites effect of imports on US seasonal cucumber market

The U.S. International Trade Commission (USITC) on Jan. 7 released its report concerning the effect of imports on the U.S. seasonal cucumber market, with a focus on the U.S. Southeast region. The investigation, Cucumbers: Effect of... more »

Michigan carrot producers unanimously approve program changes

Michigan’s carrot producers voted to approve the proposed amendments to the Michigan Carrot Industry Development Program, Michigan Department of Agriculture & Rural Development Director Gary McDowell announced Jan. 5 The Program, established under the Agricultural... more »

CBP withholds release order on tomatoes produced by farm in Mexico

Since Oct. 21, U.S. Customs and Border Protection (CBP) officers at all U.S. ports of entry have detained fresh tomatoes produced by the tomato farm Agropecuarios Tom S.A. de C.V., and Horticola Tom S.A de... more »