Category: Marketing
Vegetable, peach grower Titan Farms marks brand anniversary
Vegetable and peach grower-shipper Titan Farms is celebrating the first 10 years of one of its premium fresh peach brands.
Berries now king of fresh organic produce sales
According to the latest sales data, berries top 2023 organic fresh produce sales.
California Strawberry Commission represents industry at strawberry festival
Through an interactive booth and giveaways, the California Strawberry Commission connects with local community attendees at the one of the largest strawberry festivals in the United States
Inflation, farm input costs shape farm market prices
The latest Vegetable Growers News and Fruit Growers News Farm Market Pricing Survey shows factors influencing how farm marketers charge.
Farm Market & Agritourism: markups vs. margins
Farm Market and agritourism is important, but farm market managers need to consider markups vs. margins to ensure profitability.
Report released on ag census by congressional district
The USDA’s National Agricultural Statistics Service (NASS) released the Congressional District Profiles and Rankings from the 2022 Census of Agriculture. This summary presents data by congressional district from the 118th Congress that includes land, farms, market value of agricultural products sold, rankings and producer characteristics.
Ohio State University Extension announces joint agritourism and OPGMA events
The Ohio Agritourism Conference and OPGMA Summer Tour combine efforts to provide valuable learning experiences.
USDA: US ag exports generated $412B in 2022
The value of U.S. agricultural exports totaled $197.4 billion in 2022 and generated $214.6 billion in economic activity for a total economic output of $412 billion, according to new USDA numbers.
Certified organic product sales hit record
Organic sales are on the rise. In the U.S., organic product sales have hit a record, according to a report.
Keeping CSA members engaged and loyal
Community supported agriculture programs have enjoyed a resurgence of interest from consumers. Learn how farm market operators can effectively run CSAs.
2024 Michigan asparagus season underway
The Michigan Asparagus season has started and the fan favorite is arriving in stores about a week earlier than normal due to warmer winter.
Georgia ag commodity commissions seek nominations
The Georgia Department of Agriculture (GDA) is calling out for growers to serve on the Peach State’s agriculture commodity commissions.
Grimmway Farms to acquire San Miguel Produce
Grimmway Farms, Bakersfield, California, has entered into an agreement to purchase the assets of San Miguel Produce Inc., Oxnard, California.
UGA finds healthy school lunches benefit children’s health
School lunches have come a long way from square pizza and fish sticks, and students across the board are benefiting from improved nutritional standards in the cafeteria.
Idaho Potato Commission adds regional promotion director
Matt Zapczynski is the Idaho Potato Commission’s (IPC) new retail promotion director for the Northeast/Midwest.
Deadline for USDA local market grants approaches
The USDA has Local Agricultural Market Program (LAMP) funds available to promote farmers markets, local food programs and regional food partnerships.
Customers focus of Enza Zaden departments reorganization
In a change that reflects global seed breeder Enza Zaden’s awareness of accelerated change in the seed industry, the company has integrated two of its departments.
Texas produce group expands college student program
The Texas International Produce Association (TIPA) is expanding its career networking student program, Encouraging Discovery & Growth in Education (EDGE).
Edible Gardens vertical integration program starts with herbs
Controlled environment agriculture (CEA) grower Edible Garden AG Inc. is switching to in-house production of potted herbs, a move expected to enhance its margins.
Ed Wengryn appointed NJ ag secretary
New Jersey Gov. Phil Murphy has appointed Edward D. Wengryn as New Jersey secretary of agriculture.