Marketing

Team Watermelon rehydrates Marines at DC marathon

The National Watermelon Promotion Board (NWPB) distributed watermelon to Marines at the Marine Corps Marathon (MCM) in Washington, D.C. At the Oct. 30 event, the NWPB distributed 28,000 samples of watermelon to runners, friends, family... more »

Tanimura & Antle celebrates 40th anniversary

On Nov. 10, 1982, two families who migrated to the Salinas Valley chasing the California dream shook hands and established a company that would impact the fresh produce and agriculture industry forever. Built upon a... more »

Watermelon board to present consumer research

The National Watermelon Promotion Board will present its 2022 Watermelon Consumer Research Findings on Nov. 15. The NWPB and its consumer research partner, Aimpoint Research, will review consumers’ attitudes and awareness toward watermelon and compare... more »

USDA appoints fruit, vegetable industry advisory committee members

The U.S. Department of Agriculture has appointed 25 industry representatives to serve on the Fruit and Vegetable Industry Advisory Committee. The reappointed and newly appointed members will serve two-year terms beginning immediately and ending in... more »

Reserve your spot on the EXPO Farm Market Bus Tour

The Great Lakes Fruit, Vegetable & Farm Market EXPO is near, which means it’s time to register for the annual Farm Market Bus Tour. Six educational stops await tour participants on Monday, Dec. 5, the... more »

Recipients of 2022 Farm Credit MarketMaker Innovation Awards announced

Champaign, Illinois — The 2022 Farm Credit MarketMaker Innovation award winners were recognized at the National Agricultural Marketing Summit in Pensacola, Florida on October 24, 2022. Awarded for the 12th consecutive year, the Innovation Award... more »

New Produce Industry Leadership Program Class announced

The International Fresh Produce Association (IFPA) has announced the members of the 2022-23 Produce Industry Leadership Program Class 27. IFPA introduced the 12 members of Class 27 during The Global Produce & Floral Show in... more »

IFPA’s State of the Industry: This not for the ‘faint of heart’

Despite the remnants of the global pandemic and emergent challenges like inflation, labor, and extreme climate events, International Fresh Produce Association CEO Cathy Burns urged Global Produce & Floral Show guests to capitalize on the... more »

Current Issue

Long & Scott Farms: Leaving the commodity trap

Digital hive inspection service helps pollination

Onion thrips management with plastic mulches

Prepare for inevitable H-2A audit

Growers learn about adopting regenerative practices

Sweet corn makes life green for growers

Farm market & agrotourism: Training is essential to satisfying employers

The great pumpkin experiment

 

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