Marketing
US organic produce sales top $9B in 2021, up 5.5%
Organic fresh produce grew sales by 5.5% in 2021, topping $9 billion for the first time, and outpacing conventionally grown produce in year-over-year gains in both sales and volume, according to the 2021 Organic Produce... more »
New consumer food insights show rise in ag ‘channels’
As part of the Local and Regional Food Systems Response to COVID-19 project, in the fall of 2020 a team of researchers conducted a national survey of over 5,000 households. The survey provides important insights... more »
National Watermelon Promotion Board seeks directors
The National Watermelon Promotion Board (NWPB) will hold a nomination teleconference on Wednesday, Feb. 16, 2022 at 8 a.m. (PT) for district 4 and Wednesday, Feb. 16, at 10 a.m. (PT) for district 5 to nominate qualified watermelon producers and watermelon handlers to... more »
Farm market business considerations for 2022
As we enter another year, it’s good to think about the future of our business. Not just for the new year ahead, but the decade. The decade of the 2020s will be noted for some... more »
Farmers lost $27B in exports during 2018 trade war
A 2018 trade war had high costs for U.S. farmers. The USDA reports in a new study that tariffs on agricultural exports led to $27 billion in trade losses. At the commodity level, export losses were far... more »
Nominations opening for watermelon promotion board
The National Watermelon Promotion Board (NWPB) will hold a nomination teleconference on Feb. 16 at 11 a.m. (EST) for District 4 and Feb. 16 at 1 p.m. (EST) for District 5 to nominate qualified watermelon... more »
2021 produce sales pass 2020 in dollars; volume declines
The fourth quarter of 2021 was disrupted by high levels of COVID-19 cases, high inflation and continued supply chain disruption. “Americans are very aware of inflation, with 43% perceiving prices to be a little higher... more »
Consumer marketing effort set by Georgia Fruit and Vegetable Growers Association
The Georgia Fruit and Vegetable Growers Association (GFVGA), announced Jan. 11 the 2022 consumer-focused marketing plan, Every Bite Count! The goal of this new marketing plan is to educate consumers on the impact and importance... more »
Latest News
Seminis watermelon, Jet Ski, ready to make a splash
USDA seeks input on H-2A labor program
MSU offers training for on-farm produce safety
Current Issue
Family, dedication fuel Georgia onion grower’s success
West Coast growers battle water shortages
University of Idaho researchers help develop solar-powered weeding robot
SC farming family legacy passes century mark
Greenhouse operation grows, processes and serves tomato dishes to tourists
Tools, techniques don’t solve celery meltdown
Great Lakes EXPO: Delivering the ultimate farm market
Farm Market column: What’s the difference between markup and profit?
Ag Labor Review: Will 2022 be remembered as the Year of Ag Labor Regulations?
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