Marketing

USDA invests $3 Million in farmer risk management training

The U.S. Department of Agriculture’s Risk Management Agency (RMA) is awarding up to $3 million for cooperative agreements to educate underserved, small-scale and organic producers on risk management and climate-smart practices. RMA’s Risk Management Education... more »

Minority council expands farmer training

Organic and natural foods supplier UNFI (United Natural Foods Inc.) and Cargill have increased donations to an organization that trains Black farmers and ranchers to diversify retailer and foodservice supplier bases. The National Minority Supplier... more »

Farm Market & Agritourism: Revolutionize customer relationships

In the rapidly evolving digital landscape, businesses are continually seeking innovative ways to connect with their customers. One of the most potent strategies that has emerged in recent years is the seamless integration of marketing... more »

Patrick Mills joins Idaho Potato Commission in retail

With more than 25 years of produce industry experience under his belt, Patrick Mills has joined the Idaho Potato Commission (IPC) as retail promotion director for the West/Canada following the retirement of Kent Beesley. “I’ve... more »

CBP pushed to boost Georgia produce demand

Georgia U.S. Senator Jon Ossoff has pushed U.S. Customs and Border Protection (CBP) to help Georgia farmers sell more produce, including pecans. In October, Sen. Ossoff launched an inquiry with CBP urging them to begin... more »

Vegetable Growers News honors 40 Under 40 Awards leaders

The Fruit + Vegetable 40 Under 40 Awards honors 40 outstanding individuals making their marks in the industry. The recipients of the award are individuals who are demonstrating involvement, innovation and commitment in the industry.... more »

Farm Market & Agritourism: Know your customers

I was talking with a new owner of a farm market store. He had purchased the business from an organic farmer who owned the business for five years. Along with selling their produce, the organic... more »

Ark Foods introduces mini watermelons

Ark Foods, the modern-day farming company on a mission to showcase the magic of vegetables, is expanding into fruit with a pilot project for watermelons. The company has a trial of four specialty watermelon varieties,... more »

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