agritourism

Inflation, farm input costs shape farm market prices

The latest Vegetable Growers News and Fruit Growers News Farm Market Pricing Survey shows factors influencing how leading farm marketers charge for fruits, vegetables and other food. Properly pricing farm market produce and goods can... more »

Farm Market & Agritourism: markups vs. margins

A retail farm market manager knows that their business needs to make a certain gross profit percentage, in this case, let's say 30%. What do they do? The manager takes the cost of the item... more »

Ohio State University Extension announces joint agritourism and OPGMA events

Ohio State University Extension has announced the Ohio Agritourism Conference and OPGMA Summer Tour, combining efforts to provide valuable learning experiences while minimizing time away from the farm. Participants will gain insights into customer engagement,... more »

Inaugural Agritourism Summit offers immersive experiences

Michigan's agricultural and tourism sectors are set to converge at the inaugural Agritourism Summit and pre-summit farm tour. The event, scheduled for May 7-8 in Traverse City, Michigan, will be hosted by Michigan State University... more »

Farm Market and Agritourism: Effective pricing methods

Setting the right prices for your produce at farmers markets is a delicate balancing act. On one hand, you want to attract customers with competitive prices, and on the other, you need to ensure profitability... more »

Farm Market & Agritourism: Establish your business as a destination

In digital marketing, we usually create a website first and think about the mobile appearance second. It may be time to reverse that practice, particularly if we attempt to develop a sense of destination with... more »

Farm Market & Agritourism: Revolutionize customer relationships

In the rapidly evolving digital landscape, businesses are continually seeking innovative ways to connect with their customers. One of the most potent strategies that has emerged in recent years is the seamless integration of marketing... more »

Farm Market & Agritourism: Know your customers

I was talking with a new owner of a farm market store. He had purchased the business from an organic farmer who owned the business for five years. Along with selling their produce, the organic... more »

Registration opens for SE Regional growers conference

Registration is open for the Southeast Regional Fruit and Vegetable Conference. The event, scheduled for Jan. 11-14 in Savannah, Georgia, is marketed as the largest educational conference and trade show in the southeastern U.S. that... more »

May to bring first Michigan AgriTourism Summit

Recognizing the importance and value of agritourism to the state of Michigan, agritourism promoters are publicizing the inaugural Michigan Agritourism Summit. The event is scheduled for Wednesday, May 8 at the Hagerty Center in Traverse... more »

Current Issue

Vegetable Growers News (VGN) May/June 2024 cover image

WSU AI program helps address water scarcity

Platform10 initiative focuses on pest, disease research

Farm market report: Inflation, farm input costs shape farm market prices

Nature’s Reward battles disease, pests through mechanization, biologicals

Fresh Views: Pollinator habitats

Successful succession

Farm Market & Agritourism: markups vs. margins

 

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