agritourism
Farm market & agritourism: Brand vs. logo
A few years ago, I was asked to attend a meeting of a local ag organization who had developed a branding program for their members to use that would identify that their products were produced... more »
Setting farm market prices and fighting pests, diseases
This VGN May/June issue is now available in print and digital editions. Here is a sneak peek of the topics discussed. Inflation, farm input costs shape farm market prices This edition of VGN features results... more »
Inflation, farm input costs shape farm market prices
The latest Vegetable Growers News and Fruit Growers News Farm Market Pricing Survey shows factors influencing how leading farm marketers charge for fruits, vegetables and other food. Properly pricing farm market produce and goods can... more »
Farm Market & Agritourism: markups vs. margins
A retail farm market manager knows that their business needs to make a certain gross profit percentage, in this case, let's say 30%. What do they do? The manager takes the cost of the item... more »
Ohio State University Extension announces joint agritourism and OPGMA events
Ohio State University Extension has announced the Ohio Agritourism Conference and OPGMA Summer Tour, combining efforts to provide valuable learning experiences while minimizing time away from the farm. Participants will gain insights into customer engagement,... more »
Inaugural Agritourism Summit offers immersive experiences
Michigan's agricultural and tourism sectors are set to converge at the inaugural Agritourism Summit and pre-summit farm tour. The event, scheduled for May 7-8 in Traverse City, Michigan, will be hosted by Michigan State University... more »
Farm Market and Agritourism: Effective pricing methods
Setting the right prices for your produce at farmers markets is a delicate balancing act. On one hand, you want to attract customers with competitive prices, and on the other, you need to ensure profitability... more »
Farm Market & Agritourism: Establish your business as a destination
In digital marketing, we usually create a website first and think about the mobile appearance second. It may be time to reverse that practice, particularly if we attempt to develop a sense of destination with... more »
Farm Market & Agritourism: Revolutionize customer relationships
In the rapidly evolving digital landscape, businesses are continually seeking innovative ways to connect with their customers. One of the most potent strategies that has emerged in recent years is the seamless integration of marketing... more »
Farm Market & Agritourism: Know your customers
I was talking with a new owner of a farm market store. He had purchased the business from an organic farmer who owned the business for five years. Along with selling their produce, the organic... more »
Current Issue
Labor challenges persist in the fruit and vegetable growing world
A&M Farms’ embrace of tech
Veg connections: Cover crops
Ag Labor Review
Farm Market & Agritourism
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