Farmers’ Market
Urban ag farm to be built at Pittsburgh training center
A Pennsylvania professional career training center has received grant funding to construct an urban agriculture farm and market. The Pennsylvania Department of Agriculture (PDA) has awarded Pittsburgh, Pennsylvania’s Bidwell Training Center (BTC) a $500,000 Agricultural... more »
From seed to store
When Banny Oakes started a produce stand in South Florida in the 1930s, he likely could not have foreseen that his no-frills business would grow into the largest independently owned agribusiness in the region. Under... more »
Understanding and addressing customer pain points
It's crucial to shift our focus from working “'in”' our business to working “'on”' our business. By doing so, we can grasp the customer's journey and identify potential pain points that may hinder their experience.... more »
Industry leaders honored at Mid-Atlantic Fruit & Vegetable Convention
The Mid-Atlantic Fruit & Vegetable Convention in Hershey, Pennsylvania, celebrated excellence in fruit and vegetable production by recognizing growers, markets, and industry leaders from across the region. More than 1,600 growers, exhibitors, Extension personnel, and... more »
University of Vermont conducting national agritourism survey
The deadline has been extended for participation in an agritourism survey. Agritourism operators are being encouraged to participate in a national survey on agritourism operations. The University of Vermont (UVM) is conducting a survey to... more »
Stevenson’s Strawberries thrives as one of Maine’s top pick-your-own strawberry farms
Stevenson’s Strawberries has grown into one of Maine's most popular pick-your-own strawberry farms and pumpkin destinations. What began with a single acre nearly five decades ago has expanded into 130 acres of strawberries, pumpkins and... more »
Measuring success with a marketing plan
I don't know about you, but I need a plan to get up in the morning. Without one, there is a good chance that not much gets done that day. If you own a business,... more »
Define your value proposition in direct-to-retail vegetable marketing
One of the benefits of my work with Extension is visiting a wide variety of markets. Each one is unique and, either consciously or unconsciously, reflects its values and the reasons it is in business.... more »