Marketing
Minnesota farm focuses on local sales
Operating a diversified fruit and vegetable farm within view of downtown Rochester, Minnesota, has put Sekapp Orchard in prime position to draw retail followers from across the region.The farm is currently operated by Terrence (Fred)... more »
Company makes mark growing tomatoes under cover
Small tomatoes are the fastest-growing part of the tomato market in the United States. NatureSweet Tomatoes is doing its part to meet the rising demand.NatureSweet, based in San Antonio, owns and operates seven production facilities,... more »
Farm finds u-pick strawberry niche
When the economy changed a few years ago, Darin and Jessica Jones decided to get out of the residential grading and hauling business and into farming. It was a big leap, but the couple wasn't... more »
Census: Vegetable production is stable
An early look at vegetable crops in 2012 compared to 2007 showed only small differences in some of the overall the numbers, reflecting a relatively stable base for many categories across the country, according to... more »
Marketers share winning sales ideas
In 2007, Giff and Mae Burnap, who run Butternut Farm in Farmington, N.H., tried something new: They gave out free u-pick apple bags at a local elementary school. The half-peck bags were given to the... more »
Commission files suit against University of California
In April, the University of California (UC), Davis, filed a motion with the Alameda County Superior Court asking that the lawsuit filed against it by the California Strawberry Commission be dismissed.It's the latest move in... more »
Michigan carrot producers support marketing program
Michigan carrot producers have voted to continue the Michigan Carrot Industry Development Program, according to Michigan Department of Agriculture & Rural Development Director Jamie Clover Adams. Clover Adams said the program will continue for an... more »
Block grants set for specialty crops
USDA has announced the availability of approximately $66 million in Specialty Crop Block Grants to state departments of agriculture for projects that help support specialty crop growers, including locally grown fruits and vegetables, through research,... more »
Sakata Seed America, Alf Christianson merge
Sakata Seed America and Alf Christianson Seed Co. have merged, effective immediately.According to a news release, the entity will operate under the Sakata Seed America name and will be headquartered in Morgan Hill, Calif. Sakata... more »
Micro markets take produce sales to the next level
Next year marks Vic Pemberton's 30th year in the vending business.And he's the first to say that three decades ago, he never would have predicted the revolution that's happening in the industry today.Owner of several... more »
Current Issue
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