Marketing

Ocean Mist Farms explains leadership succession plan

The Ocean Mist Farms Board of Directors named Joe Pezzini as the company’s successor to current President and CEO Ed Boutonnet; the transition in leadership will occur over the next 12 months. Pezzini joined Ocean Mist... more »

Bayer CropScience partners with the National Watermelon Association

Bayer CropScience Vegetable Seeds and the National Watermelon Association (NWA) are entering into an unprecedented partnership to attract new members into the association. Effective immediately and for the next two years, Bayer is funding first-year... more »

Fresh Ideas Showcase will display new products, fresh innovations

This year more than 18,500 fresh produce and floral industry professionals from over 60 countries will gather at the Georgia World Congress Center in Atlanta, Georgia, October 23-25, for Produce Marketing Association’s 66th annual Fresh... more »

Center for Produce Safety announces $20,000,000 campaign

Since its inception in 2007, the Center for Produce Safety (CPS) has provided $16.4 million to fund produce safety research. To expand this work, the center announced the “Campaign for Produce Safety,” a fundraising initiative... more »

Report: Organic product sales in the U.S. increased 72 percent since 2008

The U.S. Department of Agriculture's National Agricultural Statistics Service (NASS) released the results of the 2014 Organic Survey, which shows that 14,093 certified and exempt organic farms in the United States sold a total of... more »

Crop mix keeps customers coming back for more

When the Erbs talk about the diversity of their crops, they're not exaggerating. They grow 74 varieties of heirloom tomatoes, 54 varieties of peaches and nectarines and more than 100 varieties of pumpkins, for example,... more »

Hot sauce puts jalapeno grower on the hot list

Craig Underwood can't explain exactly why Huy Fong Foods' Sriracha Hot Sauce has exploded in popularity in the last few years, but he can always speculate. For one thing, consumers have developed a taste for... more »

USDA Fruit and Vegetable Program changes name to the Specialty Crops Program

USDA's Agricultural Marketing Service (AMS) is changing the name of the Fruit and Vegetable Program to the Specialty Crops Program effective immediately. Because of the expansion of products covered, the program name is being changed... more »

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