Agritourism
California farmers face new regulations in 2026 from agritourism to wages
In California, the new year has ushered in a handful of new rules and regulations affecting agricultural operations throughout the state. Caleb Howard with AgAlert.com writes, “As of Jan. 1, there are new laws pertaining... more »
Farm Market & Agritourism: Strategies to attract today’s farm market shoppers
Successful farm markets begin with understanding who your customers are rather than hoping “everyone” will shop with you. Large retailers use demographic data to tailor their offerings, and farm markets can do the same. Why... more »
Hollabaugh’s Pennsylvania vegetable, farm market success
Moving into vegetable crops and other tree fruit has helped Pennsylvania apple grower Hollabaugh Bros. Fruit Farm & Market diversify through seven decades of successful growing. While apples and peaches remain its core crops, Hollabaugh... more »
Full Belly Farm balances the practical with the ecological
Diversification and sustainable growing practices are key elements in the recipe of success for Full Belly Farm, which grows a large mix of fruit, vegetables and nuts in California’s picturesque Capay Valley west of Sacramento.... more »
Understanding your market’s shoppers
Gathering customer data is vital for retail farm markets. It helps to understand customer preferences, enhance service offerings and refine marketing strategies to improve the customer experience. But what are the most effective data collection... more »
Bedner Growers: Popular South Florida agritourism, farm market destination
Agritourism and farm markets have helped Bedner Growers survive and expand as a South Florida vegetable growing operation in its fifth generation. Based in Boynton Beach, Florida, the Bedners grow a variety of vegetables, including... more »
Industry leaders honored at Mid-Atlantic Fruit & Vegetable Convention
The Mid-Atlantic Fruit & Vegetable Convention in Hershey, Pennsylvania, celebrated excellence in fruit and vegetable production by recognizing growers, markets, and industry leaders from across the region. More than 1,600 growers, exhibitors, Extension personnel, and... more »
University of Vermont conducting national agritourism survey
The deadline has been extended for participation in an agritourism survey. Agritourism operators are being encouraged to participate in a national survey on agritourism operations. The University of Vermont (UVM) is conducting a survey to... more »
NAFDMA schedules webinar on improving farm market sales
Farm market operators can learn how to improve sales. NAFDMA, the International Agritourism Association, is sponsoring a webinar to address how farm marketers can improve farm store sales. “Understanding key factors limiting farm store retail... more »
Evaluating farm marketing channels helps farmers build strong strategies
As diversified farmers, we must master both production and marketing. Growing crops is only part of the equation — selling them effectively is equally important. That's why evaluating farm marketing channels has become essential for... more »
